3 Reasons to Avoid Big Advertising Law Firms

September 28, 2023 | By Mike Hancock
3 Reasons to Avoid Big Advertising Law Firms

Imagine you are having what you think is a normal day. Then, someone else’s negligence turns that normal day into one that may change your life forever. You are injured, you may have lost your only form of transportation, and on top of that you are now having to deal with calls from insurance companies while trying to recover.

After a serious accident, you need time to heal. You deserve help from an attorney who has your best interests in mind and who is committed to helping your legal matters so that you can focus on healing. You should not have to worry about whether your attorney has your best interest in mind.

Choosing the right personal injury lawyer can make a significant difference in the outcome of your case.

We understand that the “easy” choice may be to hire the big advertising law firms you recognize from television commercials and advertisements. However, these big advertising law firms are often referred to as "settlement mills" because of their high volume of cases and focus on quickly resolving claims.

At Hancock Injury Attorneys, we regularly speak with people who have switched from big advertising law firms, often because they were frustrated by their experience. Common concerns we hear include, “I have no idea what is going on in my case,” and “I only ever talked to a case manager, never the attorney.” Those concerns are unacceptable to us.

When we review case files from clients who switched from big advertising law firms, we often find that important opportunities to maximize the value of their claims were overlooked by their previous attorney.

We often see how little some cases are handled at all, with many cases from big advertising law firms losing case value everyday because the previous attorney did not give the advice they should have to help the client get all that they deserve.

In some cases, clients did not receive the guidance, communication, or legal strategy from the big advertising law firms that they needed to protect their rights and pursue the full compensation they may be entitled to receive.

Here are 3 reasons to think twice before hiring a big advertising law firm for your personal injury case.

1. Insurance Companies understand how Big Advertising law firms handle injury cases

Insurance companies such as Geico, Allstate, and State Farm are familiar with how different personal injury law firms manage claims. Many big advertising law firms handle thousands of personal injury cases at the same time, which can create challenges when it comes to providing individualized attention, communication, and case preparation.

When a law firm manages a large volume of personal injury claims, the amount of time and resources available for each individual case may be limited. This can affect how much attention is given to investigating the accident, documenting injuries, evaluating damages, and preparing the claim for negotiation.

If a case is not fully investigated and prepared, important factors that could affect the value of a settlement may be overlooked. The value of a personal injury claim depends on many factors, including the severity of injuries, medical treatment, lost wages, future expenses, and other damages.

Insurance companies may minimize settlement offers when they know a law firm is focused on resolving a large number of cases quickly. Some large firms may accept low ball settlement offers with minimal effort because they have many other cases waiting behind yours.

In some situations, clients of large advertising law firms may be told they have received the best settlement available when additional investigation, documentation, or negotiation may have identified opportunities to pursue additional compensation.

2. You May become a case number instead of a client

When you hire a big advertising law firm, your case may become one of thousands being handled by the firm. Unless you have a high-value claim, you may become a case number instead of a client, and you may not receive direct communication or personal attention from your attorney.

Many accident victims want to understand what is happening with their case, what their options are, and what steps are being taken to protect their rights. Unless you have a multi-million dollar case, you aren’t a name to them, you are a case number. Since a big advertising lawyer has thousands of cases, they may not have the time to give your case the attention it.

At big advertising law firms, lawyers are often are focused on settling your case as fast as possible, even if that means sacrificing money that you deserve to get. Their goal is to make quick money and get you out of their caseload. You deserve to receive personal attention, because your accident is a big deal.

You deserve a personal injury attorney who takes the time to listen, communicate, and treat your accident like the important matter it is.

3. Big Advertising Law Firms may not maximize the value of your injury claim

When you combine the facts that the insurance companies know that a big advertising lawyer will settle your case quickly and the fact that the firm has thousands of other cases they can make a quick buck off, your case’s value may just be based off what they have received in the past for similar cases, rather than the facts of your own case.

The time and effort may not be put into accurately evaluating your claim.

Don’t Settle For A Big Advertising Lawyer

Big advertising law firms are often successful at creating brand recognition through extensive marketing and television advertising. However, choosing a personal injury attorney should be about more than recognizing a name on a billboard or commercial.

Settlement Mill Firms are really good at spending millions on heavy advertising. They label themselves as “aggressive” or “fighters,” but they often are fighting for themselves, not their clients.

At Hancock Injury Attorneys, our measure of success is the happiness of our clients. We intentionally maintain a smaller caseload so we can devote time and attention not just to your injury claim, but to you as a person.

When you allow us to take care of your case, you will speak directly with our attorneys, and you will know what is happening in your case, and you will have a team behind you giving you the courage to fight for what is rightfully yours.

Call Hancock Injury Attorneys today at 813-915-1110.

Mike Hancock

"AV-Preeminent” Rated Lawyer by Martindale-Hubbell & Personal Injury Lawyer for over 35 Years

People involved in serious accidents experience loss and often don’t know what to do next.

Tampa Personal Injury Attorney Mike Hancock has dedicated his career to handling the recovery process for his clients so that their lives can get back to normal.

Mike has excelled in personal injury litigation for over 35 years, and even though that’s earned him numerous professional honors, what’s most important to him is meeting directly with you and his commitment to giving you peace of mind.

Author's Bio